Nailing the London Look takes time and effort – but make sure you’re taking the right amount of time off, too. A decent night’s sleep – even if it doesn’t happen every night – is a key part of every London socialite’s fashion and beauty regime. Just because the city …
Adventure London is a huge city full of adventure. You could spend days hopping off and on the tube, wandering around aimlessly, taking in all the London delights that you’ve never encountered before. Brogues The brogue is a British classic. It all started in Scotland — and various fashionistas brought them to the capital and made them cool again.
Brogues are the shoe to walk round London in — no doubt about it. Camden When you know where to go, Camden is street culture at its best. Daring London style is daring. Every corner of the city dares to be different in its own way. All the new trends are discovered in London first — remember that! East Think Shoreditch. Hackney Wick. East is where it’s at. It’s the best buzz. Georgia May Jagger The daughter of a model and a rock star, GMJ is the perfect storm of genetics and pure, unadulterated, can’t-teach-it cool.
She’s iconic. Being aware of history, culture and British society is vital. Get snap happy! With her super-cool attitude and timeless style, Kate epitomises the city better than anyone else before or since. Liberty floral print has populated everything from shirts to scarves, watches and dresses and it’s definitely still in fashion.
Military The London Look always has a hint of the military. Take style tips from the Royal Guards, just don’t try to rock a bearskin hat. Naughty London is edgy, which means you can push boundaries and be a little bit naughty. Off-duty style While London can be prim and polished, the look is extremely versatile — jeans and a t-shirt works just as well as a slinky dress.
Pillarbox red The famous colour of our city! Whether it’s a red lip, a red two-piece or a patent red ankle boot. Red in London is always okay. Queen, The We’ve always taken inspiration from our royals. One is always impressed by her majesty’s London Look. It’s all about the pearls. Rita Ora All red lips and laid-back attitude, songstress Rita Ora is ushering in the new era of what it means to be a Londoner.
Stella McCartney Stella McCartney may have an actual Beatle for a father but her ascent to fashion royalty was based on sheer talent. She honed her skills at Central Saint Martins, and everyone in London wants to get their hands on her beautiful designs. Trenchcoat Another classic London staple. Get your hands on a Burberry trenchcoat and you’ve got yourself a time-honoured London Look.
There are plenty of cheaper alternatives on the capital’s racks, though. Union Jack There is nothing wrong with plastering a Union Jack on at least one item of clothing — be it a denim jacket or a backpack. Vogue Vogue, darlings! This fashion bible is 96 years old and what they say, goes. There are many international versions of Vogue, but British Vogue is the coolest. Westwood, Vivienne Famed for mainstreaming the famous ‘British Punk’ image, we will forever be incorporating tartan, corsets and platforms into our look.
X-rated London is renowned for its lingerie labels. It’s not all necessarily about the clothes, but what’s underneath. London is all about the young guns, going for gold in the big city. Youth culture is everywhere, and it’s breathtaking. Zzzz Nailing the London Look takes time and effort — but make sure you’re taking the right amount of time off, too.
A decent night’s sleep — even if it doesn’t happen every night — is a key part of every London socialite’s fashion and beauty regime. Just because the city doesn’t sleep, doesn’t mean you’re not allowed to. Ready to show us your own London Look? Rimmel London is calling all makeup addicts across the world to offer you the chance of a lifetime!
Live The London Look. We’ve been in the business of self-expression since 1829. We’re not here to define your look. We innovate to take you there.
The London Look, London, United Kingdom. 285 likes. Online Fashion Magazine brought to you by a family of talented authors, photographers, and stylists, full of witty and interesting posts
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View credits, reviews, tracks and shop for the 1968 Vinyl release of The London Look on Discogs.
From Savile Row to Carnaby Street, from the bohemian dress of the Oscar Wilde circle in the nineteenth century to the punk street styles of recent years, London has been a significant source of fashion style. This stunning book, a rich and stimulating history of two hundred years of London fashion, explores the circumstances and characteristics that have made the "London look” distinctive.Reviews: 1
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The London Look celebrates Swinging London through its music and style. See the Museum of London exhibition for the full story. Made In The EU The London Look – Fashion From Street To Catwalk exhibition at the Museum of London runs from 29 October 2004 until 8 May 2005 Cover photo of Twiggy (2) courtesy Pictorial Press